McDonald's, home of the Big Mac, has been threatened with protests over plans to open restaurants in two of India's most revered religious centres and pilgrimage sites.
It's an attempt not only to make money but also to deliberately humiliate Hindus. It is an organisation associated with cow slaughter. If we make an announcement that they're slaughtering cows, people won't eat there. We are definitely going to fight it.
By S. Gurumurthy
The new restaurants in pilgrimage areas will be vegetarian-only because of the specific area and customer base. This further speaks to McDonald's efforts to cater to local tastes.